The University of Dubrovnik will base its sustainable long-term development on promoting the highest moral and social standards, improving the existing and launching new top quality study programmes, which are aligned with the needs of the local community and of the Republic of Croatia as well as with the European Union standards. The University will promote excellence in education, life-long learning, scientific, research and artistic work. It will build its international recognition, foster its social responsibility and develop an environmentally-friendly approach, and will systematically facilitate the inclusion of all its students, teaching and non-teaching staff as participants in all key activities and processes on the University.